Company Rebranding

When we started in 2016 as a family-owned recruitment agency in Bucharest, Romania, our main focus was on matching logistics companies with qualified candidates. Since then, our journey has been filled with exciting growth:

• Expanding from recruitment into transport services

• Building partnerships with major EU logistics players

• Upgrading our fleet to sleek Mercedes Sprinters

• Investing in highly skilled personnel

• Offering full logistics consulting and administrative services

As our reputation grew, so did our range of services. And that’s precisely why we’ve decided to rebrand—our name should capture who we are today, not just who we were when we launched!

So, Why Rebrand?

1. Standing Out in a Crowded Market
   There’s no shortage of logistics companies out there, and many share very similar names. Over time, we realized this was causing confusion among prospective clients and partners. We want a name that’s uniquely ours—one that reflects our personal, tailor-made approach to logistics and recruitment.

2. Showing Who We’ve Become
   We started off with a strong focus on recruitment, and now we also handle transport, personnel leasing, consulting, and more across multiple EU countries. Our new name (which we’ll unveil soon!) better showcases the diverse solutions we bring to the table.

3. Looking Ahead
   The logistics sector is always evolving, with new technologies and new ways of doing business. We’re ready to embrace what’s next—be it automated delivery systems, green transport initiatives, or innovative staffing models. A new name signals our forward-thinking mentality.

What It Means for You?

1. Same Family Values, Same Team
   Even though our name is changing, we’re still the same dedicated folks, working under the same family leadership. You’ll see the same faces, hear the same voices on the phone, and enjoy the same commitment to reliability and professionalism.

2. No Service Interruptions
   All of our existing agreements, contracts, and relationships remain exactly the same. Your invoices, contacts, and project timelines won’t change—other than a fresh logo and possibly a new domain name for our emails.

3. Enhanced Opportunities
   Our new brand name will help us stand out and bring in new partnerships, which ultimately benefits you. Think of it this way: more industry connections and a stronger presence mean we can negotiate better routes, bring in bigger projects, and keep providing top-tier personnel.

4. Ongoing Transparency
   Any rebrand can feel overwhelming—trust us, we get it. That’s why we promise to keep you in the loop every step of the way. Expect updates about our new logo, website, and social media presence so you’re never out of the loop.

A Bright Future Ahead

Rebranding is more than just slapping a new label on our emails—it’s a statement about who we are and where we’re headed. We’re incredibly proud of the journey we’ve taken so far, from a small Romanian start-up to a trusted provider across multiple EU markets. This next chapter is going to open up even more possibilities, whether you’re a small business in need of reliable transport services or a large corporation looking for high-quality personnel.

At the heart of our company, nothing has changed:

• We still obsess over getting your deliveries out on time.

• We still make sure we send you the best, most qualified staff.

• We’re still the family-run business that believes in personal connections, honesty, and hard work.

The Bottom Line

Our new name and look will reduce confusion, align with our broad set of services, and position us perfectly for what’s next in logistics. For our current clients and partners, rest assured—this is just another step in our continued evolution. We can’t wait for you to join us on this exciting journey.

If you have any questions or concerns, feel free to drop us a line or give us a call. Stay tuned for more updates about our rebrand, including the official unveiling of our new name. We couldn’t have gotten here without your support, and we look forward to building an even stronger relationship in the years to come.

Thanks for reading, and here’s to a bright future under our new banner!!

Warm wishes,

LIG Management Team